Guide · updated July 2026

Choosing stock software for a UK small business

Most software listicles skip the thing that actually made you search: the pricing model. Every credible tool meters growth on some axis - items, orders, users or revenue. Match the axis to how your business grows, or you'll be shopping again in a year.

The one question that decides it

What grows fastest in your business: the catalogue, the order count, or the team? Whatever grows fastest is what you don't want your software to charge for. A wholesaler whose SKU count doubles every year should not be on item-based pricing; a high-volume e-commerce operation should look hard at per-order metering; a business hiring quickly should read the per-user small print.

The recognised names, and who each fits

ToolCategoryBest for
StraptoryInventory + purchasing, seat-pricedUK wholesalers, distributors and trade suppliers (3-50 people) escaping spreadsheets - free UK private beta
Zoho InventoryBudget suite toolTeams already inside the Zoho suite
KatanaManufacturing-focusedLight manufacturing with bills of materials
inFlowMid-market inventoryEstablished product businesses wanting a mature feature set
Cin7 CoreLight ERPMultichannel operations with ERP-ish needs
UnleashedInventory-heavy SMBStock-intensive businesses with implementation budget
FishbowlManufacturing / warehouseOperations tied closely to QuickBooks

We don't publish other vendors' prices here: they change often, and a stale number would mislead you. Check each vendor's current pricing page and ask the questions below.

Six questions to ask any stock-software vendor

Where Straptory honestly fits

Straptory is built for one buyer: the UK wholesaler, distributor or trade supplier (roughly 3-50 people, 100-5,000+ SKUs) who has outgrown a spreadsheet or an item-capped app and needs real purchasing - POs, receiving, reorder points - without an ERP rollout or per-SKU pricing. Single location today; if you need multichannel e-commerce sync or manufacturing, pick from the table above instead.

Free invite-only UK beta, lifetime price lock for early partners. Request early access →